The hotel group, which is one of the world’s largest hospitality groups, has announced it intends to open 31 new hotels in Saudi Arabia.
The properties are expected to be opened by the end of 2025 and will add an additional 6,552 keys to the group’s current room offerings, bringing its total number of keys in the Kingdom to 8,500. The expansion will commence this year with the opening of five new properties, Golden Tulip Riyadh and Golden Tulip Unaizah are both scheduled to open this door during Quarter 1 and will be joined by the Tulip Inn Dammam Corniche and Tulip Inn Al Balaad Madinah in Quarter 3 and Golden Tulip Umm Al Qurrah during Quarter 4.
In line with the brand’s long-term expansion plans in the region, Louvre will be introducing midscale lifestyle properties under its popular Campanile brand for the first time. The addition of this brand will complement the group’s existing 16 properties.
Pierre-Frédéric Roulot, Chief Executive Officer of Louvre Hotels Group commented: “Saudi Arabia is a key market for our international expansion, particularly as the country places more importance on travel and tourism with such a vast array of spectacular destinations within the Kingdom. We are proud to be introducing a fresh product offering this year in key markets such as Riyadh and Makkah.”